I’ve worked with Crabtree & Evelyn since 2015, writing content for a number of projects, including a large relaunch campaign for their La Source Collection. This included writing copy for use online, in store, in press kits and across social media platforms.
Work for La Source included:
Digital and print copy
Creative concepts (campaign straplines and more)
Product descriptions for campaign literature
Press releases
Web banners
Point of sale offers
Window strapline and clings
A-board (outside store) copy
Social media content